Ask, keep, publish
Most small businesses have more happy customers than testimonials, and the gap is not a software problem: it is that nobody asks.
Free for 14 days. No card needed.
Proofzo Pro is $29 per month for the whole business, billed monthly.
A small US business with happy customers and no testimonials on its site: an agency, a consultancy, a contractor, a clinic, a software company.
Not a business chasing Google or Trustpilot reviews, and not anybody looking to have proof written for them.
The ask
On the worked example 120 customers a year and a 35% ask rate is 42 asks, 18 testimonials and 78 people nobody spoke to. Most owners have never seen those three numbers side by side, and the third one is the one that changes behavior.
The record
A quote in an inbox is not an asset: you cannot find it, you cannot prove the customer agreed to it, and you cannot tell whether it is already on the site. Pro keeps the words, the date, the medium and the permission in one row.
The page
18 testimonials across 14 pages of a site is about one each, and in practice they pile onto the home page while the pages that actually sell: services, pricing: carry none. The record makes that visible.
If you want email campaigns, landing pages, forms and analytics in one place, buy a marketing suite and use its testimonial widget: it will be good enough and you will have one bill. Proofzo is for the business whose problem is not the page but the asking: the one with a hundred finished customers and four quotes on the site.
Proofzo: One testimonial, against one customer, with its permission
A general marketing suite: Campaigns, pages and contacts, with testimonials as a widget
Proofzo: How many customers you never asked
A general marketing suite: Opens, clicks and page views
Proofzo: A link the customer records on their own phone, kept with the written ones
A general marketing suite: Usually an embed of something you filmed elsewhere
Proofzo: $29 a month for the whole business, one plan
A general marketing suite: Tiered by contacts or by seats
We do not print competitors' prices here: they change per tier and per contract, and an unsourced figure in a comparison is worse than none.
Tools
On the worked example a business finishes 120 customers a year, asks 42 of them, and ends the year with 18 testimonials and 78 people who were never asked.
These two free sheets show you your own version of that number, and Proofzo Pro keeps every testimonial you do collect against the customer who gave it, with the permission to publish it.
Free to use. No account, no card, no sign-up.
In figures
9 to 449USD
Range of the published figures
23 sources with a published figure, read 19 October 2026.
Proofzo Pro
$29
per month, whole team
Pro keeps the testimonials themselves, with the customer, the date, the medium and the permission attached.
Free for 14 days. No card needed.
Proofzo Pro is $29 per month for the whole business, billed monthly. Billed monthly. Cancel any time from your account page. Price and renewal terms are shown before checkout.